All Segments
Discover real estate market segments by price range
Affordable
Tier EMX$0 β $1.0M MXN MXN Β· $0 β $55,000 USD
Local families and tourism industry workers seeking their first home. Predominantly Mexican buyers using INFONAVIT or FOVISSSTE financing.
9 localities
Starter
Tier D$1.0M MXN β $1.8M MXN MXN Β· $55,000 β $97,000 USD
Young professional couples and growing families. Mix of local buyers and some buyers from other Mexican states seeking affordable vacation homes.
10 localities
Traditional
Tier C$1.8M MXN β $2.5M MXN MXN Β· $97,000 β $139,000 USD
Established middle class, professionals, and small business owners. First appearance of foreign buyers (Canadian and American retirees) seeking retirement homes.
13 localities
Mid-Range
Tier B$2.5M MXN β $3.3M MXN MXN Β· $139,000 β $181,000 USD
High-income professionals and Mexican entrepreneurs. Foreign buyers seeking vacation rental investments. 60/40 Mexican/foreign buyer mix.
14 localities
Residential
Tier A$3.3M MXN β $4.0M MXN MXN Β· $181,000 β $222,000 USD
High net-worth families seeking primary or second homes. 50/50 Mexican/foreign buyer mix. American buyers predominate among foreigners.
12 localities
Premium
Tier S$4.0M MXN β $12.0M MXN MXN Β· $222,000 β $667,000 USD
Sophisticated investors and high-profile second-home buyers. Predominantly American and Canadian (65%). Interest in ocean-view properties and resort amenities.
13 localities
Luxury
Tier L$12.0M MXN β $22.0M MXN MXN Β· $667,000 β $1.2M USD USD
Ultra high-net-worth individuals (UHNWI), Fortune 500 CEOs and executives. 75% international buyers. Seeking beachfront properties, golf residences, and penthouses in exclusive developments.
9 localities
Elite
Tier Elite$22.0M MXN β + MXN Β· $1.2M USD β + USD
Billionaires, celebrities, and global ultra-elite. 85% international buyers. Seeking private villas with beach access, properties in ultra-luxury gated communities like Four Seasons and St. Regis.
8 localities